Modern-day solutions like petrol pump management software helps you in streamlining your filling station’s different verticals and ease the management process. Okay, so this one isn’t so much for the customers as it’s for your petrol pump employees. Leverage Technology for Maximum Efficiency It also creates a constant purchase loop for your dealership, ensuring repeatability and profitability in the long run. If you were to offer one liter of free petrol for every Rs 1500 spent at your pump, there’s bound to be some interest among the general masses. Reward programmes are great for customer retention. You can either make your own reward card or tie-up with a bank to offer rewards when customers purchase fuel at your petrol pump, using the bank’s card. The plan is essentially about rewarding your customers for their fuel purchases made at your petrol pump. Most of whom will stick around even when petrol price normalises in the future and you discontinue the freebies.

Even if it’s a cost to bear initially, you can rest assured that it will lead to more customers in the long run. If you were to break the norm and offer something completely different, it’s bound to get customers interested. Most petrol pumps offer nothing to their customers when they roll in. Sounds pricey? It is but completely worth it. Install a Wi-Fi network for customers to access the internet for free, while they wait in line. Hand out free water bottles and protein bars to visitors in line. Have a two-wheeler & four-wheeler specialist at your pump, who can hand out free vehicle maintenance tips to customers. Offer to clean their vehicle free of charge. How do you do that? Well, light camera & action! What you can do to help them feel better is making their visit experience count. A customer coming to your petrol pump business is already feeling the heat of rising prices and the dread of paying huge sums for petrol.

Software for petrol pump